We can help you in the brand execution phase through the following:
- • Brand Strategy Development (positioning, competition identification, pricing, customer value proposition, brand story)
- • Brand Discovery (setting the vision, articulating the values and defining the culture)
- • Brand Identity (name, logo, color palette, typography, signage, packaging, uniforms, etc.)
- • Site Selection and Assessment
- • Interior Design and Internal Branding
- • Financial Business Plan
- • Recruitment
- • Menu Research, Development, and Costing
- • System Design and Development
- • Manuals (Food Safety, Costumer Services, Operations...)
- • Franchise Manuals
- • Staff Recruitment and Training
- • Kitchen Design
- • Equipment Selection
- • Plateware and Glassware selection
- • Vendor Selection
Our team of experts can help identify operational loopholes, audit the company performance and come up with a detailed plan with corrective actions to improve the business performance and financial outcome through:
- • Brand Strategy Assessment
- • Concept Performance Assessment
- • Financial Assessment
- • Reorganization and Restructuring
- • Management Team Assessment
- • Staff Training and Recruitment
- • Operating Manuals
- • Menu Engineering Analysis
- • Marketing Strategy Assessment